WHEN OPINION LEADERS TWEET: FRAMING ANALYSIS OF KUWAITI PARLIAMENT MEMBERS’ TWEETS

Use of ICT by Members of Parliament

When Politicians Tweet: A Study on the Members of the German Federal Diet

In this preliminary study we compare the characteristics of retweets and replies on more than 350,000 messages collected by following members of the German Federal Diet on Twitter. We find significant differences in the characteristics pointing to distinct types of usages for retweets and replies. Using time series and regression analysis we observe that the likelihood of a politician using rep...

Recognition of Online Opinion Leaders Based on Social Network Analysis

Opinion leaders on the internet play an important role in promoting the formation of online public opinion, which can influence the direction of public opinion. In this paper, we use social network analysis and content analysis to recognize the opinion leaders of online communities. First of all, we propose “Eight Degree” attribute indexes based on the characteristics of opinion leaders. Then, ...

Opinion Retrieval Systems using Tweet-external Factors

Opinion mining is a natural language processing technique which extracts subjective information from natural language text. To estimate an opinion about a query in large data collection, an opinion retrieval system that retrieves subjective and relevant information about the query can be useful. We present an opinion retrieval system that retrieves subjective and query-relevant tweets from Twit...

Identifying Key Opinion Leaders Using Social Network Analysis

Identifying KOLs requires broad and up-to-date experience with these individuals, something pharma companies lack. In fact, most life science companies delegate this exercise to third parties. In turn, these providers make use of “tried-andtrue” methods of engaging KOLs, including literature database search and survey methods. In an age where consumers hold sway over purchase considerations and...